Sunday, February 27, 2011

Mouawad unveils $3.8 million diamond purse

The renowned UAE-based jewellery house Mouawad has unveiled the world’s most valuable purse, ‘The Mouawad 1001 Nights Diamond Purse’ worth $3.8 million.

It will be on display to the public in the Mouawad Store at the Dubai Mall until today (February 27).

Taking its inspiration from one of the world’s most epic tales of romance, intrigue and fantasy, the heart-shaped purse, handcrafted from 18kt gold, incorporates 4,517 diamonds (105 yellow, 56 pink and 4,356 colourless) with a total weight of 381.92 carats.

This bejeweled purse was designed by the renowned Robert Mouawad and hand crafted by ten skilled artisans working for a total of 8,800 hours.

The handbag recently received official certification from the Guinness World Records as the most valuable handbag in the world.

“Just as the tales of Scheherazade have captivated readers with their intricately woven plots of uninhibited passion and daring, so ‘The Mouawad 1001 Nights Diamond Purse’ is designed to mesmerise with its lavish attention to detail and elaborate workmanship incorporating thousands of diamonds,” said Pascal Mouawad, co-guardian of the House of Mouawad.

“The Mouawad 1001 Nights Diamond Purse” is the second record-breaking creation from the House of Mouawad, following in the footsteps of “The Very Sexy Fantasy Bra” valued at $11 million produced in collaboration with Victoria’s Secret in 2003 and certified by the Guinness World Records as the most expensive bra ever made.

The Mouawad statement pieces and collections are available at the Mouawad flagship store in the Dubai Mall and in other Mouawad stores in the region.

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