Blue Nile (Nasdaq:NILE), the leading online retailer of diamonds and fine jewelry,
is making this holiday extraordinary by offering shoppers exclusive
deals on the hottest jewelry trends, $100,000 in gifts through the
biggest social media promotion in the company’s history, gift guides
curated by the company’s diamond and jewelry experts, the convenience of
free FedEx shipping, and the peace-of-mind of lifetime warranties.
Holiday Exclusives Sales & Discounts
Blue Nile knows that shoppers are looking to stretch their
dollars. That is why the brand is offering unprecedented sales and
discounts throughout the holidays on items from classic diamond studs to
trendy gemstone bracelets. Blue Nile’s Holiday Exclusives, which
provide a special deal on a unique item each day, offer something for
every taste and every budget. A sneak peek includes:
Black Friday: Sta rting November 22nd at 9:00pm EST through
November 25th at midnight EST, Blue Nile will offer 33% off its most
popular gemstone cushion bracelets in five colors, such as the Amethyst
Cushion Bracelet (Regular $295; Black Friday Exclusive $199) and the
Smokey Quartz Cushion Bracelet (Regular $295; Black Friday Exclusive
$199).
Cyber Monday and Holiday Exclusives: From November 26th through
December 22nd, Blue Nile will announce a different “Holiday Exclusive.”
Here is a taste of what Blue Nile will offer:
Cyber Monday: 40% off 1/2, 1/3, and 1/4 carat diamond stud earrings.
December 7th — December 9th: Save up to $700 on Blue Nile Signature Diamonds.
December 18th: 20% off diamond tennis bracelets.
Extraordinary Days of Christmas
Blue Nile is giving away $100,000 worth of extraordinary gifts
via the largest social media promotion in its history. Starting on
November 26th and running through December 7th , Blue Nile’s Facebook
page (facebook.com/BlueNile) will transform in to an interactive holiday
scene, complete with a roaring fire and gift-wrapped presents. Each
day, fans can select and virtually unwrap a gift of their choice for a
chance to win one of 12 extraordinary pieces of jewelry.
One extraordinary gift, ranging in value from $3,500 to
$13,500, will be unwrapped each day by one lucky winner. Gifts include,
but are not limited to, 2-carat diamond earrings, a 4-carat diamond
bracelet, sapphire and diamond rings and multiple diamond engagement
ring packages, including one from the Monique Lhuillier Fine Jewelry collection exclusively for Blue Nile.
2012 Holiday Jewelry Trends
Blue Nile’s jewelry experts have put a unique spin on this
season’s must-have trends, enabling gift givers to purchase
extraordinary styles to meet all budgets.
Enduring Elegance: Timeless Diamonds Are Always in Season
Diamond accessories are an easy way to add grace and distinction to
an everyday look. Fashionable diamond staples from Blue Nile such as
simple studs, delicate bracelets and classic pendants are exciting,
meaningful gifts that never go out of style.
Heavenly Holiday Trend: Halos
Halos, this season’s must-have style in diamonds, offer a dazzling
accent to any round or cushion diamond accessory. Vintage Halo Diamond
Earrings in 14k White Gold from Blue Nile ($800) enhance the center
stone, increasing the visual impact of the diamond’s sparkle.
Make a Statement: Objects of Desire
Be the belle of the ball at all of your holiday festivities this
season with bold, yet elegant statement pieces. Explore a mixture of
gemstone and diamond accessories with Blue Nile’s Objects of Desire.
Love That Lasts: Platinum Engagement Rings and Wedding Bands
The holiday season is a popular time of year for engagements and
Blue Nile is the leading online destination for breathtaking engagement
rings i n platinum, which is a great metal choice because it won’t
change color or fade. It symbolizes a relationship that will endure.